Comments on: Obfuscate clearly! http://www.strategicmessaging.com/obfuscate-clearly/2010/07/24/ Marketing isn't just a conversation -- it's a debate Mon, 30 Jan 2012 18:22:11 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Daniel L Weinreb http://www.strategicmessaging.com/obfuscate-clearly/2010/07/24/#comment-433 Daniel L Weinreb Sun, 25 Jul 2010 15:16:34 +0000 http://www.strategicmessaging.com/?p=90#comment-433 I highly recommend the book "Simple and Direct" by Jacques Barzun, for anyone who wants to learn how to write well. (It's not relevant to modern product names and category names; it's about writing in general.) I highly recommend the book “Simple and Direct” by Jacques Barzun, for anyone who wants to learn how to write well.

(It’s not relevant to modern product names and category names; it’s about writing in general.)

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